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Job Details

Senior Manager EMEA Marketing Analytics 12 months FTC

Location
London, LONDON, United Kingdom, United Kingdom

Posted on
Feb 17, 2022

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See yourself at Twilio
Join the team as our next Senior Manager, EMEA Marketing Analytics (12 months FTC).
Who we are & why we’re hiring
Twilio powers real-time business communications and data solutions that help
companies and developers worldwide
build better applications and customer experiences.
Although we're headquartered in San Francisco, we're on a journey to becoming a globally antiracist company that supports
diversity, equity & inclusion
wherever we do business. We employ thousands of Twilions worldwide, and we're looking for more builders, creators, and visionaries to help fuel our growth momentum.
About the job
This position is needed to empower our EMEA Marketing organization to make data driven decisions. You will be viewed as a trusted advisor while working cross-functionally with our business partners across Field Marketing, Demand Generation, Sales, Content, Developer and Web Marketing. You will maintain a steady pulse on our marketing funnel performance and provide insights based on conversions across each stage.
Responsibilities
In this role, you’ll:
Be a storyteller for the business. Dive into the details and unveil efficiencies throughout our funnel to drive pipeline and revenue growth.
Build analyses for customer journeys, content consumption and analyze traffic patterns for insights through the funnel for acquisition, onboarding and nurturing strategies
Proactively collaborate across teams while being confident on making tradeoffs to serve our business goals for the CMO and EMEA marketing/sales leadership team.
Maintain strong intellectual curiosity to partner with the EMEA stakeholders to understand needs and ratify against our priorities
Use your strong analytical skills with proficiency in web traffic, core funnel analytics, query-based languages such as SQL, and experience drawing insights from large datasets.
Leverage marketing tools (Tableau, SFDC) as well as develop programs (via SQL, Looker) to assess experiments.
Qualifications
Not all applicants will have skills that match a job description exactly. Twilio values diverse experiences in other industries, and we encourage everyone who meets some/all the required qualifications to apply. While having “desired” qualifications make for a strong candidate, we encourage applicants with alternative experiences to also apply. If your career is just starting or hasn't followed a traditional path, don't let that stop you from considering Twilio. We are always looking for people who will bring something new to the table!
Required:
5 years of experience in analytics. Management consulting experience preferred but not required.
Bachelor’s degree or equivalent experience required.
Subject matter expertise with analytical tools such as Tableau, Looker, Heap, GA360 and marketing automation such Salesforce.com
Curiosity about our key performance metrics, across both our self-service and sales-assisted funnel.
Location
This role will be based in our London office.
What We Offer
There are many benefits to working at Twilio, including, in addition to competitive pay, things like generous time-off, ample parental and wellness leave, healthcare, a retirement savings program, and much more. Offerings vary by location.
Twilio thinks big. Do you?
We like to solve problems, take initiative, pitch in when needed, and are always up for trying new things. That's why we seek out colleagues who embody our values — something we call
Twilio Magic
. Additionally, we empower employees to build
positive change in their communities
by supporting their volunteering and donation efforts.
So, if you're ready to unleash your full potential, do your best work, and be the best version of yourself, apply now!
If this role isn't what you're looking for,
please consider other open positions
#LI-POST

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